Recording your current website benchmarks and metrics is key to ensuring your migration knows its requirements.

Whether you have a website with just a few pages, or a website with hundreds of pages, an SEO migration can be planned and implemented with minimal impact on your current search traffic. We capture all of your URLs to make the transition almost seamless.

In the migration process you may spot some changes that you want to make to your website. We can discuss these changes and how they may impact the migration process. Some changes may be done prior to migration and others might be best left until the site is settled on the new platform.

The migration is planned so that every piece of content on your current website finds a home  on your new website. (Unless of course we’ve decided to clean things up in the planning phase). Through meticulous planning and URL mapping, we can ensure that your site’s information is communicated to search engines, and your organic traffic is maintained.

We capture historic orders, customers, products, collections and pages to bring into the new eCommerce environment.

With the content now migrated, we tap back into our earlier discussions to work on the new design and functionality.

Via our project management tools you will see the project milestones move into completion. With regular communication with clients we move through to approval stage for each milestone task.

The website will be tested on various devices to ensure your end-users can navigate your site with ease, the buying experience is positive, and the cart and checkout functions operate efficiently.

With as little interruption to your live site as possible, we carry across any further data that has been captured since our first migration.

Once the website is looking schmick and functioning at its best, we set the date for Go Live. Get the champagne ready!

I’ll provide you with full training so you feel confident uploading new products and content on your site. I’ll hold your hand for 3 months after your website has been launched – making myself available for queries, questions and panic buttons, as you settle into your new eCommerce store.

We keep close watch using key tools to ensure that search engines have read our signals correctly and aligned the website keywords, content and URLs to the migrated site retaining, or in some cases gaining, search engine organic traffic.